Friday May 24, 2024
#3 - Building Creator Business Relations ft. Antony Floyd
In this episode, Midgeman and Lionheart interview Anthony Floyd, the Director of Content Creator Relations at Hooded Horse. They discuss Anthony's background as a gaming dad and content creator, as well as his role at Hooded Horse. They also talk about the challenges and rewards of being a content creator and the unique approach that Hooded Horse takes in working with developers. The conversation highlights the importance of networking, the value of demos, and the benefits of working with a publisher that prioritizes the needs of developers. The conversation covers topics such as finding email addresses for collaborations, the importance of making contact information easily accessible, the value of displaying stats for developers and publishers, crafting effective collaboration emails, the significance of dedicated and engaged audiences, the role of content creation skills in influencer management, and dream collaborations. In this final part of the conversation, Antony (HForHavoc) and Lionheart discuss the challenges of balancing content creation with other responsibilities, such as full-time jobs and parenthood. They share their strategies for managing time and maintaining creativity, emphasizing the importance of setting boundaries and prioritizing self-care. They also discuss the significance of enjoying the content they create and the impact it has on building a community. Antony promotes Hooded Horse, a company he works with, and mentions the release of Mana Lords. The conversation ends with a lighthearted discussion about their usernames and the potential nickname 'daddies' for their community.